Digital marketing insights & playbooks
Our blog will give you the latest insights and trends in digital marketing.
Latest articles
geoCloudflare's Pay Per Use enters beta: AI companies pay publishers per use, not per crawl
Cloudflare moved Pay Per Use into beta on 30 September 2026: AI companies offer a price for a defined use of content,…
Google AdsJudge Castel denies most of Google's summary judgment motions in the ad tech damages cases
Judge Castel denied most of Google's summary judgment motions on 30 September 2026, letting publisher damages claims advance toward a jury. No…
Content MarketingWhat Is Brand Loyalty? Levels, Building Methods and How to Measure It
Brand loyalty is trust and satisfaction that keep customers choosing one brand. See how it differs from retention, how to build it…
Web DesignWhat Are Motion Graphics? Differences, Uses and Production Steps
Motion graphics are animated type, shapes and icons that explain information without filming. Here is how they differ from animation, where they…
eCommerce MarketingShopify turns on AI shopping channels and direct checkout by default: what to check in your admin
Shopify's "Allow Shopify to manage for me" setting is on by default and enrolls stores in AI shopping channels. What it does,…
eCommerce MarketingAdobe forecasts record $275.1 billion US online holiday spend, with AI-referred traffic up 130%
Adobe forecasts $275.1 billion in US online holiday spending, up 6.7%, with AI-referred traffic up 130%. Key dates, categories, channel shifts and…
SEO62% of Top-Site XML Sitemaps Have Flaws, a Vendor Study Reports
A vendor study of the top 1,000 Chrome UX Report origins found 43.7% expose a sitemap and 62% of those have at…
eCommerce MarketingGoogle Loyalty Benefits Reach AI Mode and Gemini, 14 Countries Listed
Google's Merchant Center loyalty documentation now mentions AI Mode and Gemini Apps, marked US only, and lists 14 markets. Thailand is not…
SEOGoogle adds main content, four rater attributes and a fake-author warning to its helpful content guidance
Google's helpful content page, last updated 1 October 2026 UTC, now defines main content, lists four rater attributes and warns against fabricated…
eCommerce MarketingAmazon Ads launches Sponsored Services, putting Yelp local-service ads on order-confirmation pages
Amazon Ads announced Sponsored Services on 29 September 2026, showing Yelp advertisers' local-service ads on product, order confirmation and tracking pages in…
SEOCloudflare opens BEACON, a public real-user speed dataset from 10,000 top sites
Cloudflare published BEACON on 28 September 2026, a public real-user dataset of Core Web Vitals from the 10,000 largest sites on its…
Google AdsGoogle Ads will allow some business names that differ from the website domain
Google will let some advertisers use a business name that differs from the destination domain. Three conditions apply, and resellers, booking intermediaries…
Digital MarketingWhat Is an API? A Plain-English Guide for Business Owners
An API lets your business systems talk to each other without anyone copying data by hand. Here is how it works, where…
Digital MarketingGrab Thailand: Chinese Tourist Rides Up 75% as Xiaohongshu Searches Pass 13 Million Before Golden Week 2026
Grab Thailand says Chinese tourist ride bookings grew more than 75% year on year in 2026, with the fastest growth in small…
eCommerce MarketingAmazon Ads: about 20% of brand sales land after the attribution window
Amazon Ads estimates about a fifth of a brand's sales value arrives after the attribution window closes, and is pushing a 12-month…
analyticsSafari on iOS 27 blocks The Trade Desk's ad domain adsrvr.org
The Trade Desk cannot serve ads in Safari on iOS 27 after Apple put its core ad-delivery domain on an unconditional block…
AIOpenAI launches dots, always-on ChatGPT agents with their own cloud computer
OpenAI launched dots on 29 September 2026, always-on ChatGPT agents powered by GPT-6 Astra that run on their own cloud computer. Here…
eCommerce MarketingChatGPT launches virtual Try on for clothes and a Favorites library
OpenAI launched virtual try-on for clothing and accessories in ChatGPT shopping results, plus a Favorites library, on 1 October 2026. Here is…
Digital MarketingMicrosoft Advertising makes optimization experiments generally available
Microsoft Advertising made optimization experiments generally available for Search, Shopping, Audience and Performance Max on 30 September 2026, alongside a HubSpot integration,…
YoutubeYouTube Shorts will favour original clips and cut reach for re-uploaders
YouTube's Rene Ritchie said Shorts recommendations will further prioritise original content and reduce reach for channels that mainly re-upload other creators' clips.…
geoJudge Mehta Dismisses Penske Media and Chegg Antitrust Suits Over Google AI Overviews
Judge Amit Mehta dismissed the Penske Media and Chegg antitrust complaints over Google AI Overviews, finding no plausible agreement or market, while…
SEOGoogle Now Calls Manual Fact-Checking of AI Content Critical, Including Titles, Schema and Alt Text
Google updated its generative AI content guidance on 1 October 2026 to say manual fact-checking before publishing is critical, and that the…
eCommerce MarketingKroger, Giant Eagle and DoorDash bet on quiet agentic AI utility over chatbot gimmicks
Digiday reports that Kroger, Giant Eagle and DoorDash are each building narrow AI utilities, a photo-to-basket assistant, a recipe scanner, automatic reorder…
AIOpenAI's ad business hits a $1 billion run rate but faces five hurdles to its $25 billion goal
OpenAI's advertising business is running at a $1 billion annualized revenue rate, but Digiday reports five structural barriers standing between that figure…