Category

Content Marketing

Articles

Ahrefs 2026 Survey: 93% of Marketers Use AI for Content, 89% Check It Manually
Content Marketing

Ahrefs 2026 Survey: 93% of Marketers Use AI for Content, 89% Check It Manually

Ahrefs' second State of AI in Content Marketing survey, published 30 September 2026, finds near-universal AI use, rising human review, a small…

Oct 5, 20263 min read
What Is Brand Loyalty? Levels, Building Methods and How to Measure It
Content Marketing

What Is Brand Loyalty? Levels, Building Methods and How to Measure It

Brand loyalty is trust and satisfaction that keep customers choosing one brand. See how it differs from retention, how to build it…

Oct 3, 20263 min read
Meta adds an AI Creative Partner assistant to its Edits video-editing app
Content Marketing

Meta adds an AI Creative Partner assistant to its Edits video-editing app

Meta is rolling out an AI assistant called Creative Partner inside its Edits video-editing app, combining a creator's own Instagram metrics, comments…

Oct 1, 20263 min read
What is a USP? Unique selling proposition explained with examples
Content Marketing

What is a USP? Unique selling proposition explained with examples

A USP is the one selling point competitors cannot claim. Learn how it differs from a value proposition, how to find it,…

Sep 29, 20263 min read
What is a press release? Structure, writing and distribution
Content Marketing

What is a press release? Structure, writing and distribution

A press release is a news-format document an organisation sends to journalists. Here is its structure, how to write one the media…

Sep 26, 20263 min read
What is copywriting? Formats, frameworks and how to brief and review it
Content Marketing

What is copywriting? Formats, frameworks and how to brief and review it

A practical guide to copywriting: where it differs from content writing, how ads, landing pages and emails use it, three frameworks with…

Sep 15, 20263 min read
Burger King Thailand is using Dragon Ball to buy visit frequency, not awareness
Content Marketing

Burger King Thailand is using Dragon Ball to buy visit frequency, not awareness

Burger King Thailand disclosed that customers visit about 2.3 times a month and about 3.5 times during a campaign. The Dragon Ball…

Sep 9, 20263 min read
LinkedIn for Thai B2B: The Three-Layer Content System
Content Marketing

LinkedIn for Thai B2B: The Three-Layer Content System

LinkedIn works for Thai B2B when it runs as three layers at once: the executive profile for voice, the company page for…

Sep 5, 20263 min read
Google Trimmed Listicles From the Top Spots, 5.32 Million Row Study Finds
Content Marketing

Google Trimmed Listicles From the Top Spots, 5.32 Million Row Study Finds

Kevin Indig's Growth Memo study of 5.32 million organic result rows finds Google trimmed listicles from its highest positions between January and…

Aug 28, 20263 min read