Influencer Marketing in Bangkok
Reach the right audience
with our data driven Influencer Platform
Influencer Platform Categorized to select the best Influencer for your Brand
if you want to generate trust in a product, it is essential to involve Key influencer Leaders (KOL) in a well-planned influencer marketing strategy which will help bring your brand in the forefront of the market. With this new awareness brought by the KOL’s and their followers, it becomes a lot easier to promote your product and spread your message.
All in all, to connect with the right audience, your brand needs to collaborate with the right KOL’s and their faithful followers, in creating a trendy imprint (topic) on social media, which can ultimately persuade them to believe in the high quality of your product. Therefore, KOL’s can help in the increase of your customer’s commitment, as well as in the formulation of better and more relevant marketing campaigns.
Benefits of Influencer Marketing
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Frequently Asked Questions
Influencer Marketing is a way to promote brands, products, and services through influencers. Influencers are the persons who are influential and could persuade target audiences to buy products and services.
KOL has 5 tiers.
- Mega Influencers
They must have at least 1 million followers.
- Macro Influencers
They must have at least 500K – 1 million followers.
- Mid-Tier Influencers
They must have at least 50K – 500K followers.
- Micro Influencers
They must have at least 10K – 50K followers.
- Nano Influencers
Thay must have at least 1K – 10K followers.
Influencers are categorized into 2 groups: Key Opinion Leader (KOL) and Key Opinion Customer (KOC). KOL is the kind of influencer that has so many followers and well known. They are usually celebrities, models, singers, and those who made fame through the internet. KOCs are customers who use their social media to review products and services. They have a small group of followers.
The price of the influencers depends on their tiers. If you wish to work with KOL, it’s the more follower, the expensive they are. However, KOC could do it for free which you can let them try our products or services for free.