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Social Media Marketing
Articles
Social Media MarketingBangkok floods on social media: what Wisesight's own data shows
Wisesight's Zocial Eye data for 16-26 September 2026 shows flood conversation moving from reports and forecasts to parking, official hotlines and help,…
Social Media MarketingFacebook tests a top community voices role for groups, plus new Forum AI search tests
On 29 September 2026 Meta began testing a top community voices role in Facebook groups globally, and new AI search and topic-label…
Social Media MarketingWhat is UGC? User-generated content for brands explained
UGC is content customers create about a brand. Learn how it differs from influencer and UGC creator content, how to use it…
Social Media MarketingWhat is engagement? Social engagement rate vs GA4 engagement
Engagement means one thing on social media and another in GA4. Here is what each counts, how to calculate engagement rate, and…
Social Media MarketingLINE VOOM shuts down in Thailand: what LINE OA owners and LINE Ads advertisers need to do
LINE VOOM closed in Thailand on 28 September 2026. OA Broadcasts to VOOM have stopped, OA media can be backed up from…
Social Media MarketingLinkedIn-backed Factors.ai study: B2B buyers research 124 days before sales
A Factors.ai report published by LinkedIn links wider, earlier buying-committee reach to higher B2B win rates. The figures are vendor-reported correlations from…
Social Media MarketingPinterest bans binary options ads and adds a scams section to its Advertising Guidelines from 12 November 2026
Pinterest told advertisers on 4 September 2026 that rewritten Advertising Guidelines take effect on 12 November 2026, adding five new scam-related prohibitions,…
Social Media MarketingBrand identity explained, and why fast-growing Thai brands need a brand book
Brand identity is the logo, colours, type, imagery and tone of voice. A brand book turns all of it into rules a…
Social Media MarketingWhy modern CRM has to live on LINE: three Thai customer shifts
Thai buyers open chat, ignore unknown numbers and close the sale in the message window. Here is what that changes about how…