Category

Google Ads

Articles

Google Ads help page now says Performance Max needs 15 conversions in 30 days for stable results
Google Ads

Google Ads help page now says Performance Max needs 15 conversions in 30 days for stable results

Google's Performance Max troubleshooting article now says stable performance requires at least 15 conversions over 30 days. The line was absent from…

Nov 2, 20263 min read
Where Do Google Ads Appear? Every Placement Explained (2026)
Google Ads

Where Do Google Ads Appear? Every Placement Explained (2026)

Google ads can run on Search, Maps, Shopping, the Display Network, YouTube, Gmail, Discover and AI Overviews. Here is which campaign type…

Nov 1, 20263 min read
Google Ads Specialist: What They Do and How to Hire One
Google Ads

Google Ads Specialist: What They Do and How to Hire One

What a Google Ads specialist actually does, what to check before hiring one, which account rights to keep and how to judge…

Nov 1, 20263 min read
Are Google Ads Worth It? A Break-Even Framework for Deciding
Google Ads

Are Google Ads Worth It? A Break-Even Framework for Deciding

Google Ads are worth it when demand already exists and the profit per sale beats the cost per sale. Here is the…

Nov 1, 20263 min read
How Many Keywords per Ad Group? What Google Actually Says
Google Ads

How Many Keywords per Ad Group? What Google Actually Says

Google gives no fixed keyword count for Search ad groups. This guide explains what does decide the right size, how match types…

Oct 31, 20263 min read
Google Ads Certification: Exams, Validity and What It Proves When Hiring
Google Ads

Google Ads Certification: Exams, Validity and What It Proves When Hiring

Google Ads certifications show a person passed a timed product exam in the last year. Here is how the exams work, how…

Oct 30, 20263 min read
Google Ads API v26.1 makes channel budget caps and PMax income exclusions programmable
Google Ads

Google Ads API v26.1 makes channel budget caps and PMax income exclusions programmable

Google Ads API v26.1, released 28 October 2026, lets scripts and tools set channel priority tiers and budget caps, exclude household income…

Oct 30, 20263 min read
Google Ads Manager Account (MCC): Setup, Access Levels and Ownership
Google Ads

Google Ads Manager Account (MCC): Setup, Access Levels and Ownership

What a Google Ads manager account is, how to create one and link accounts, how access levels and ownership work, and what…

Oct 29, 20263 min read
Alphabet Q3 2026: Google Search revenue up 12% to $63.35 billion, flat on Q2, as Google cites lower AI Mode monetization
Google Ads

Alphabet Q3 2026: Google Search revenue up 12% to $63.35 billion, flat on Q2, as Google cites lower AI Mode monetization

Alphabet's Q3 2026 release shows Google Search & other up 12% to $63.35 billion but nearly flat on Q2. On the call,…

Oct 29, 20263 min read