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eCommerce Marketing

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Video ads people don't skip on YouTube: the four elements that keep viewers watching
eCommerce Marketing

Video ads people don't skip on YouTube: the four elements that keep viewers watching

The skip button appears after five seconds. Here is how to build the hook, structure, brand timing and next step of a…

Sep 13, 20263 min read
YouTube ad formats in 2026, and which objective each one fits
eCommerce Marketing

YouTube ad formats in 2026, and which objective each one fits

Skippable, non-skippable, bumper, in-feed, Masthead and Shorts: what each YouTube ad format does, when you pay for it, and which objective it…

Sep 12, 20263 min read
Merchant Center AI performance report gains three new sections
eCommerce Marketing

Merchant Center AI performance report gains three new sections

Search Engine Roundtable reported on 9 September 2026 that Google Merchant Center's AI Performance Insights report, launched in July 2026, has gained…

Sep 11, 20263 min read
ChatGPT Shopping now pulls most product picks from merchant feeds
eCommerce Marketing

ChatGPT Shopping now pulls most product picks from merchant feeds

Research from Profound, reported by Search Engine Journal on 9 September 2026, found feed-integrated product picks jumped from 8.26% to 61.54% on…

Sep 11, 20263 min read
What remarketing is and why the same ad keeps following you
eCommerce Marketing

What remarketing is and why the same ad keeps following you

Remarketing shows ads only to people who already interacted with a business. Here is the mechanism, the psychology behind repetition, the platform…

Sep 9, 20263 min read
5 Problems Thai SMEs Hit When Running Facebook Ads Themselves
eCommerce Marketing

5 Problems Thai SMEs Hit When Running Facebook Ads Themselves

Five problems that stop self managed Facebook ads from producing orders for Thai SMEs, from missing server side events to editing ad…

Sep 8, 20263 min read
Thai beauty founders tell brands to cut marketplace dependency and build KOC communities
eCommerce Marketing

Thai beauty founders tell brands to cut marketplace dependency and build KOC communities

Marketing Oops published eight lessons on 7 September 2026 from a T-Beauty Trends panel at Techsauce Global Summit 2026, where Thai beauty…

Sep 8, 20263 min read
TikTok Shop bans review-bait inserts and dropshipping in ten US packing rules
eCommerce Marketing

TikTok Shop bans review-bait inserts and dropshipping in ten US packing rules

TikTok Shop published ten US packing rules on 3 September 2026, banning review-bait inserts, dropshipping and unauthorised marketing materials, and tying violations…

Sep 8, 20263 min read
How the Shopee algorithm works and why some shops always rank first
eCommerce Marketing

How the Shopee algorithm works and why some shops always rank first

Shopee never publishes the weight of its ranking factors. Here is what a seller can actually see, measure and fix in Seller…

Sep 7, 20263 min read