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eCommerce Marketing
Articles
eCommerce MarketingGoogle's 2026 holiday guide leads with 61% AI adoption, which means two in five shoppers used none
Google sent its 2026 retail holiday guide to advertisers on 21 August 2026 with a 61% AI adoption figure at the front.…
eCommerce Marketingseo woocommerce: the 7 step WooCommerce SEO guide for 2026
WooCommerce generates cart, checkout, sorting and filter URLs that a plain WordPress blog never produces. This 7 step guide covers the crawl…
eCommerce MarketingFTC opens comment on calling undisclosed personalised pricing a likely Section 5 violation
The FTC announced on 19 August 2026 that it is seeking comment on a proposed enforcement policy statement treating undisclosed personalised pricing…
eCommerce MarketingWhat is Shopify SEO, and is Shopify good for SEO?
Shopify fixes your URL prefixes, generates your sitemap and emits canonical tags for you. Here is what that means in practice, and…
eCommerce MarketingPrestaShop SEO: what it is and how to optimise your store
PrestaShop generates pages for you from day one, including product, category, brand, tag and filtered listing pages. This guide covers what to…
eCommerce MarketingWhat Is Google Merchant Center? A Beginner's Guide
Merchant Center is where your product data lives, not where you buy ads. Here is how it differs from Google Ads, how…
eCommerce MarketingWalmart Connect finally adds negative keywords to Sponsored Products, seven years after Amazon
Walmart Connect rolled out negative keyword controls for sponsored product campaigns in late July 2026, seven years after Amazon shipped the same…
eCommerce MarketingShopify Q2 2026 data: AI-referred sessions up 197%, but organic search still sends more traffic than every AI platform combined
Shopify's Q2 2026 storefront data shows AI referrals tripling and converting about 80% better than organic, while organic search still sends the…
eCommerce MarketingMerchant Center organic traffic drops on 24 August as YouTube affiliate clicks split out
Google told merchants on 11 August that four Merchant Center reporting changes land on 24 August. Organic traffic drops because YouTube affiliate…