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eCommerce Marketing
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eCommerce MarketingShopify Q2 2026 data: AI-referred sessions up 197%, but organic search still sends more traffic than every AI platform combined
Shopify's Q2 2026 storefront data shows AI referrals tripling and converting about 80% better than organic, while organic search still sends the…
eCommerce MarketingMerchant Center organic traffic drops on 24 August as YouTube affiliate clicks split out
Google told merchants on 11 August that four Merchant Center reporting changes land on 24 August. Organic traffic drops because YouTube affiliate…
eCommerce MarketingEU packaging rules apply from 12 August and can require 27 separate registrations
The EU Packaging and Packaging Waste Regulation starts applying on 12 August 2026. PPC Land reported that there is no single European…
eCommerce MarketingOnline platforms hit the top five card spending categories, and online instalments grew 242%
Krungsri Consumer reported 196,700 million baht of card spending for the first half of 2026, up 3%, with online platforms entering the…
eCommerce MarketingOptimove says AI drives holiday discovery, but 53 percent still buy where they bought last year
Optimove Insights published its Holiday Shopping Report 2026 on 5 August 2026: 72 percent of 648 surveyed US higher-income consumers use AI…
eCommerce MarketingAmazon MCF now fulfils TikTok Shop orders through nine named apps
TikTok Shop Academy guidance dated 6 August 2026 documents Amazon Multi-Channel Fulfillment as a route for TikTok Shop orders, through nine named…
eCommerce MarketingAmazon DSP moves existing advertisers to one global account across 34 countries
Amazon began automatically upgrading existing Amazon DSP-only accounts to a unified advertiser account on 30 July 2026, covering 34 countries across five…
eCommerce MarketingYouTube Shopping affiliate programme opens in the UK, and Thailand is already on the list
YouTube launched its Shopping Affiliate Programme in the UK with six retailers and a temporary 100% commission pass-through. Thailand is already among…
eCommerce MarketingKroger launched an AI shopping assistant with the ads already switched on
Kroger's new AI shopping assistant carries sponsored Product Listing Ads from launch, where Walmart and OpenAI both added advertising later.