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Google Ads

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Google Ads Sitelink Assets: Limits, Levels and Dynamic Sitelinks
Google Ads

Google Ads Sitelink Assets: Limits, Levels and Dynamic Sitelinks

How Google Ads sitelink assets work: display limits by device and campaign type, text limits, how account, campaign and ad group levels…

Oct 19, 20263 min read
What is GDN: partner network, ad mechanics and remarketing after the move to Demand Gen
Google Ads

What is GDN: partner network, ad mechanics and remarketing after the move to Demand Gen

The Google Display Network stays, but the Display campaign type is moving into Demand Gen. Here is what the GDN is, how…

Oct 19, 20263 min read
Google Ads Liaison: channel caps in the API at launch, PMax Search partners can go to 0%
Google Ads

Google Ads Liaison: channel caps in the API at launch, PMax Search partners can go to 0%

Google's Ads Liaison says channel prioritization works in the API at launch and PMax Search partners can be set to 0%, but…

Oct 18, 20263 min read
Responsive Search Ads: Limits, Pinning and Ad Strength Explained
Google Ads

Responsive Search Ads: Limits, Pinning and Ad Strength Explained

Responsive search ads mix up to 15 headlines and 4 descriptions per search. Here are the limits, how pinning and Ad Strength…

Oct 17, 20263 min read
Google Ads PM: target or budget changes on steady campaigns trigger no learning period
Google Ads

Google Ads PM: target or budget changes on steady campaigns trigger no learning period

On Google's Ads Decoded podcast, product manager Tal Akabas said target and budget edits on established campaigns do not reset learning, and…

Oct 17, 20263 min read
Google Ads lead forms add qualifying responses that tag qualified leads
Google Ads

Google Ads lead forms add qualifying responses that tag qualified leads

Google Ads lead forms can now mark multiple-choice answers as qualifying. Matching submissions are tagged as qualified leads and counted in a…

Oct 17, 20263 min read
Google Ads adds detailed examples to its Sexual content policy
Google Ads

Google Ads adds detailed examples to its Sexual content policy

Google rewrote the suggestive-content section of its Ads Sexual content policy with six sub-categories of restricted and allowed examples. Enforcement does not…

Oct 16, 20263 min read
Google Ads adds channel prioritization and budget caps for Search partners and Display
Google Ads

Google Ads adds channel prioritization and budget caps for Search partners and Display

Google Ads is rolling out High and Low channel priority tiers with percentage budget caps, and Search campaigns using Display Expansion migrate…

Oct 15, 20263 min read
Google Ads API v26: what changes for marketers using API-based tools
Google Ads

Google Ads API v26: what changes for marketers using API-based tools

Google Ads API v26, released 14 October 2026, brings Search Lift data, a unified enhanced conversions setting and breaking renames that API-based…

Oct 15, 20263 min read