Is it really a must to migrate to GA4?

On July of 2023, your Google Analytics Universal will stop gathering data. Three months after, all your data will be deleted.

Should I run GA4 and Universal Analytics?

Google recommends you to do so. GA4 is still improving and getting better, so it is a good practice to gather data from both properties.

Why are Google Analytics Universal and Google Analytics 4 data different?

Don’t panic, it is normal. Both of your data won’t match. Universal Analytics uses a session-based data model and collects data within the session, while GA4 collects data in the form of events and is user-based.

Google Analytics 4 Migration & Setup Service

On July 2023 Google Analytics Universal will stop working, Hurry Up!

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Google Analytics 4 Migration

The new reporting tool from Google

What is Google Analytics 4?

Google Universal Analytics is going away on 1 July 2023. After this date businesses won’t be able to collect data anymore from Google Analytics, not only this but all the historical data will be deleted after month. There are many changes on metrics and integration with Google Tag Manager, you could be missing valuable data for your business or have not accurate data that might lead you to take the wrong decisions. The team of experts in Relevant Audience is here to help you with migration and audit. Let's check why you need GA4

Google Analytics 4 Migration

Migrating into GA4 is not just a copy of settings. There are several differences in the platform, not only visual but on metrics, events, reports and configurations. Google Analytics 4 will help you with: + Measuring across devices and different marketing channels + Predict Customer Behavior + New sessions and user concepts + Integrate with Google Ads + Google Analytics only store 14 months of Data and you will need a data warehousing to store the rest.

Benefits of Ecommerce Website Design

Explore the benefits of working with us on Ecommerce Website Design

Track your important Metrics

Either leads or revenue from your ecommerce be sure your tracking accurate all the important business decisions.

Google Universal Analytics will disappear

Brand credibility is one of the key factors that determine the direction of success, both persuading investors and continuing to sell products or services in the long run.

Google Analytics 4 focus on privacy

Privacy-first tracking abilities and AI predictive analytics, in the new world of data privacy.

New Metrics

There are new metrics and some are very useful like the GA4 predictive metrics: Purchase probability, Churn probability, Revenue prediction.

Connect directly with BigQuery

GA4 Data will be only accessible during 14 months. Data Warehousing is a must, Relevant Audience will help you with the setup of BigQuery and your GA4. You can connect Data Studio for reporting directly from BigQuery.

Better Services Start Here

Our clients are the first priority for Relevant Audience and they will always be. We are proud to have a very selected partnership with different companies in Thailand, Spain, Australia, Malaysia, India and Singapore.

Phathorn Saeguay

Advertising leader at Decathlon Thailand

Relevant Audience is like a trusted buddy, they contribute to an optimally efficient marketing strategy

Nawamin Siwasaranon

Advertising leader at Decathlon Thailand

Relevant Audience truly show their expertise in online marketing. They have assisted us with developing influencer marketing and artwork design in various online campaigns. this allow us to effortlessly process with our marketing plan.

Tom Thrussell

Brand, Marketing & Digital

We're able to target effectively to reach the right audience at right time and in the right place.

Pichitchai Wongsaeree

Chief Marketing Officer

As a startup, we prioritized ROI on all of our online marketing Activities. K. Antonio and his team at Relevant Audience truly understands our company's priorities, constraints and limited budget, nonetheless help creates a stunning result on Google Ads.

Pierre Leung

Founder

Relevant Audience planned, created and launched a Google Ads Campaign for my Property Agency. They provide personalized, professional and efficient online marketing services. Greatly recommend! 5 Star Service! Thanks again!

Costa Savva

Founder

They understand Real Estate scenario in Thailand. Pleasure working with this business, highly recommended

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Owner

If you are looking for a hands-on campaign management – Antonio and his team are your best choice. Great Professional service, personal attention to your business needs, and round the clock support for your investment in marketing makes this team a very good addition to your business. Strongly recommend!

Bernd Beyer

Founder

The team in Relevant Audience, was always very responsive, even on weekends or out of working hours to help us on any request. We trust this highly ethical and honest agency.

Sasiprapa Chuenklin

Marketing and Sales at Eco Plant Services Co.,Ltd.

Relevant Audience has helped us in brining our website up to SEO standards , as well as expands our online customer base without going over budget

Ochawin Chantarachai

Senior E-Commerce Specialist at Ocean Glass Public Company Limited

Relevant Audience surely understands our business goals and has been a very thorough in every steps, and an organized partner. They delivers results on time and within budget

Mr.Panuwat Bungadaeng

Marketing Communications (MARCOM) at THAC

Everyone here is truly professional. They instantly understand our requirements. The entire team is always ready to assist, collaborate, and provide advice to assist us in resolving issues or developing new strategies

We Focus On Bringing People Most Likely To Buy Your Product / Services Directly To You.

Grow Your Business Online!

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Frequently Asked Questions about GA4 Migration

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