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Digiday: marketers now route about 24% of search and content budgets to AI visibility
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Digiday: marketers now route about 24% of search and content budgets to AI visibility

Digiday's 7 August 2026 roundup pulls together five separate vendor surveys on AI search spending. Fractl puts the average at roughly 24%…

Aug 7, 20263 min read
Evidence that serving markdown to AI bots does not increase citations
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Evidence that serving markdown to AI bots does not increase citations

Digiday's Media Briefing of 6 August 2026 sets out the case for and against serving markdown to AI crawlers. GEO platform Promptwatch…

Aug 6, 20263 min read
Those junk one-word queries in Search Console are AI Mode follow-up questions
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Those junk one-word queries in Search Console are AI Mode follow-up questions

Search Engine Roundtable reported on 6 August 2026 that the strange one-word queries appearing in Google Search Console are AI Mode follow-up…

Aug 6, 20263 min read
People Inc. says Google search traffic is down 40% and it still will not block Google's AI crawlers
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People Inc. says Google search traffic is down 40% and it still will not block Google's AI crawlers

People Inc. CEO Neil Vogel told Digiday on 4 August 2026 that the publisher will not block Google's AI crawlers because AI…

Aug 5, 20263 min read
IAB publishes an AI visibility measurement framework and says only 16% of brands track it
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IAB publishes an AI visibility measurement framework and says only 16% of brands track it

The IAB released a 36-page framework called Measuring Visibility in the AI Era on 3 August 2026, reported by PPC Land the…

Aug 5, 20263 min read
Microsoft Clarity now splits AI citations into branded and non-branded queries
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Microsoft Clarity now splits AI citations into branded and non-branded queries

Microsoft has added branded-versus-non-branded query segmentation to the AI Citations dashboard in Clarity, PPC Land reported on 3 August 2026. The five-query…

Aug 4, 20263 min read
AI Overviews now appear on 43% to 48% of Google queries, two vendor datasets say
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AI Overviews now appear on 43% to 48% of Google queries, two vendor datasets say

Similarweb measured AI Overviews on about 43% of all Google queries and Semrush on about 48%, Search Engine Roundtable reported on 30…

Aug 3, 20263 min read
AI models search for brands they already know 3.2 times more often, geoSurge study finds
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AI models search for brands they already know 3.2 times more often, geoSurge study finds

Search Engine Land reported on 30 July 2026 that a geoSurge study found AI models searched for familiar brands 3.2 times more…

Aug 3, 20263 min read
Time has started serving ads to AI agents on markdown pages
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Time has started serving ads to AI agents on markdown pages

Digiday reported on 30 July 2026 that Time is serving FAQ-formatted ads on markdown copies of its pages, targeted at AI agents…

Jul 31, 20263 min read