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SEO
Articles
SEOGoogle's Non-Canonical Cabinet: URL keywords an 'incredibly small signal'
Google's first Non-Canonical Cabinet episode (14 Oct 2026) restates URL basics: keywords barely count, use hyphens, emoji work in paths but not…
SEOKeyword Cannibalization: How to Find It in Search Console and Fix It
How to tell real keyword cannibalization from harmless overlap, find it in Google Search Console, and fix it with 301s, canonicals or…
SEOChrome adds soft navigation Core Web Vitals to CrUX: what SPA sites should check
Chrome's CrUX now reports experimental Core Web Vitals that count SPA soft navigations. Stable scores are unchanged; Search Console switches after graduation,…
SEORank trackers are getting 'poisoned' Google results, Nozzle data shows
Nozzle data shows that since September 2026 some rank-tracker requests to Google have returned complete-looking results pages with swapped listings. Nozzle measured…
SEOBreadcrumb Navigation SEO: How Google Reads and Shows Breadcrumbs
What breadcrumbs do for SEO, how Google shows them on desktop and mobile since 2025, the BreadcrumbList rules and the mistakes that…
SEOGoogle details the UGC Fresh Data Program for forums and social platforms
On 8 October 2026 Google documented the UGC Fresh Data Program, a dedicated pipeline for approved forums and social platforms to send…
SEOGoogle's September 2026 spam update is complete after 13 days 16 hours
Google confirmed the September 2026 spam update finished on 8 October 2026 after 13 days and 16 hours, far longer than 2026's…
SEOTitle Tag SEO: How Google Uses Titles and How to Write Them
How Google builds title links from your title tag, why it rewrites some, how length and truncation work, how to place your…
SEORobots.txt Guide: Syntax, Rules and Mistakes to Avoid
What robots.txt controls and what it does not, the syntax Google supports, rule precedence, AI crawler user agents, how to test the…