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SEO

Articles

Link attributes explained: nofollow, sponsored and ugc, and when to use each
SEO

Link attributes explained: nofollow, sponsored and ugc, and when to use each

How Google's three link attributes work, when each one applies, whether nofollow links pass value, and how to keep sponsored content inside…

Sep 15, 20263 min read
Entity SEO: how to make Google and AI understand your brand
SEO

Entity SEO: how to make Google and AI understand your brand

What an entity is, how Google's Knowledge Graph decides your brand is one, the schema and profile signals that build it, and…

Sep 15, 20263 min read
Mueller: Search Console gives every AI Overview link the same position
SEO

Mueller: Search Console gives every AI Overview link the same position

Google's John Mueller confirmed that AI Overview position in Search Console describes the answer box, not your citation inside it, and that…

Sep 13, 20263 min read
Google Business Profile post view counts return, three and a half years after Google removed them
SEO

Google Business Profile post view counts return, three and a half years after Google removed them

Google is rolling out per-post view counts in Business Profile, the first post metric since February 2023. Views only, Search and Maps…

Sep 13, 20263 min read
A UK publisher lost 98% of its news search visibility after a .com move
SEO

A UK publisher lost 98% of its news search visibility after a .com move

Search Engine Journal reported on 8 September 2026 that NewzDash measured a UK news publisher's Search Visibility score falling about 98% within…

Sep 11, 20263 min read
72 Google Maps ranking signals named, 25 of them already deprecated
SEO

72 Google Maps ranking signals named, 25 of them already deprecated

A recovered Google binary exposed 72 named Maps ranking signals from an internal system called Oyster Rank, a quarter of them marked…

Sep 9, 20263 min read
Google documents two EEA-only search units: aggregator and supplier
SEO

Google documents two EEA-only search units: aggregator and supplier

Google published documentation on 8 September 2026 for two search result units that appear only in the European Economic Area. The aggregator…

Sep 9, 20263 min read
Mueller says Google can lose faith in a whole site over programmatic pages
SEO

Mueller says Google can lose faith in a whole site over programmatic pages

John Mueller said on Bluesky that programmatic SEO often produces spam or low quality pages, and that Google's systems can lose faith…

Sep 8, 20263 min read
What an SEO agency actually does and which businesses genuinely benefit
SEO

What an SEO agency actually does and which businesses genuinely benefit

An SEO agency covers technical, content and off-site work on organic search. Here is what sits inside each service, which eight business…

Sep 5, 20263 min read