Digital marketing insights & playbooks
Our blog will give you the latest insights and trends in digital marketing.
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analyticsGoogle's Data Manager API adds a one-call audience wipe and field-level ingestion warnings
Google published a Data Manager API update on 30 July 2026 adding RemoveAllAudienceMembers, warnings for optional-field validation issues, and more address fields…
Google AdsGoogle documents text disclaimer assets for responsive search ads, and they override your pinned description line 1
Google's Google Ads Help Center documentation describes a 90-character text disclaimer asset for responsive search ads. It always overrides a pinned description…
eCommerce MarketingDHL says 67% of shoppers abandon carts over delivery, merchants think 52%
DHL eCommerce's fifth annual trends report, covering 29,000 shoppers and 5,800 businesses, found merchants underestimate nine separate causes of cart abandonment. It…
Google AdsCM360 and DV360 APIs gain an AI content label field that cannot be unset once written
Google added an optional syntheticContentAttestationStatus field to the Campaign Manager 360 and Display & Video 360 APIs on 28 July 2026. It…
AIChatGPT Ads swaps fixed daily budget caps for seven-day averages
OpenAI has replaced fixed daily spending caps in ChatGPT Ads Manager with seven-day average daily budgets, PPC Land reported on 4 August…
SEOBing Webmaster Tools retires its SOAP and POX APIs on 31 August 2026
Microsoft will stop serving requests to the Bing Webmaster Tools SOAP and POX/HTTP endpoints on 31 August 2026. The JSON/HTTP REST API…
Social Media MarketingSnap stops recommending wholly AI-generated video on Spotlight
Snap said on 31 July 2026 that wholly AI-generated videos are no longer eligible for recommendation on Spotlight. Posting them is still…
AIOpenAI publishes ad-credit policies: 90-day expiry, no stacking, no replacements
OpenAI has published official ad-credit policies on its website, and Marketing Brew reported them on 31 July 2026. Credits expire 90 days…
metaMeta's Graph API v26.0 blocks 47 commerce endpoints with no replacement
Graph API v26.0 took effect on 29 July 2026, blocking 47 Commerce Order Management endpoints with no replacement and removing three delivery-forecasting…
Content MarketingMarriott study splits affluent Gen Z travellers into four luxury mindsets, and Thailand leans traditional
Marketing Oops reported on 2 August 2026 on a Marriott Luxury Group study that divides 1,200 affluent Gen Z travellers into four…
Social Media MarketingLinkedIn adds a Seems like AI slop button and drops its AI writer
TechCrunch reported on 30 July 2026 that LinkedIn is adding a Seems like AI slop report button on posts, while removing the…
SEOGoogle no longer lists blocking internal search result pages in Search Essentials
John Mueller said on the latest Search Off the Record podcast that the old rule about blocking internal site-search pages has dropped…
analyticsGoogle Analytics adds a diagnostic for stripped GBRAID ad parameters
Google launched a diagnostic in Google Analytics on 30 July 2026 that flags properties where GBRAID is being stripped from ad-click URLs,…
eCommerce MarketingAmazon Ads hit $19.8bn in Q2 2026, and every other number is Amazon's own
Amazon reported $19.8 billion in Q2 2026 ad revenue, up 26% year over year, alongside performance claims for Sponsored Prompts and Ads…
geoAI Overviews now appear on 43% to 48% of Google queries, two vendor datasets say
Similarweb measured AI Overviews on about 43% of all Google queries and Semrush on about 48%, Search Engine Roundtable reported on 30…
geoAI models search for brands they already know 3.2 times more often, geoSurge study finds
Search Engine Land reported on 30 July 2026 that a geoSurge study found AI models searched for familiar brands 3.2 times more…
Social Media MarketingYouTube brings custom thumbnails to Shorts, but blocks A/B testing
YouTube began rolling out fully custom thumbnails for Shorts on 25 July 2026 after two years of saying it would not build…
Social Media MarketingWisesight: Thai social engagement moved away from selling in H1 2026
Marketing Oops reported a Wisesight Research session on 30 July 2026: entertainment content up 7%, product promotion down 18% and education down…
geoTime has started serving ads to AI agents on markdown pages
Digiday reported on 30 July 2026 that Time is serving FAQ-formatted ads on markdown copies of its pages, targeted at AI agents…
SEOSearch Console page indexing report has stalled since 11 June
Since 11 June 2026 the Search Console page indexing report has been adding data in weekly clumps instead of daily points. Barry…
metaMeta Q2 2026: average ad price up 12% as impressions rise 14%
Meta reported Q2 2026 results on 29 July: revenue $60.801 billion, up 28%, with average price per ad up 12% and ad…
geoIAB Australia's crawler matrix: blocking AI bots is five decisions, not one
IAB Australia published a bots and crawler decision matrix on 28 July 2026 that splits every crawler into five categories, each getting…
SEOGoogle has no published order for conflicting metadata
John Mueller said on 29 July 2026 that Google has never published the order in which Search resolves conflicting metadata, and probably…
Google AdsGoogle Ads documents Lead Journey Mapping for lead gen advertisers
Google Ads documented a drag-and-drop tool that maps a lead's journey from pageview to completed job. Search Engine Roundtable reported it on…