Digital marketing insights & playbooks
Our blog will give you the latest insights and trends in digital marketing.
Latest articles
Social Media MarketingLinkedIn now puts event ad viewership lift at 31x, eight months after reporting 31%
LinkedIn's 30 July 2026 event-ads framework claims 31 times more viewers for promoted company-hosted events, eight months after reporting a 31% lift.…
geoIAB publishes an AI visibility measurement framework and says only 16% of brands track it
The IAB released a 36-page framework called Measuring Visibility in the AI Era on 3 August 2026, reported by PPC Land the…
Google AdsGoogle Ads Ad Preview and Diagnosis is serving an unclearable reCAPTCHA, advertisers report
Search Engine Roundtable reported on 4 August 2026 that the Ad Preview and Diagnosis tool loads a CAPTCHA box that cannot be…
Content MarketingCanva names its first Thailand country manager and puts Thai adoption in its global top 10
Canva has appointed Max-Pakpol Tangtongchin as its first Thailand Country Manager and released Thai usage figures through a 5 August 2026 interview.…
eCommerce MarketingAmazon Sponsored Products starts serving through Influencer creators on 10 August, and every advertiser is opted in by default
Amazon begins serving Sponsored Products through Influencer Programme creators on 10 August 2026 with advertisers automatically enrolled. Top of Search and Product…
Tiktok AdsTikTok adds ByteDance's Dreamina Seedance 2.5 to its ad platform
TikTok announced on 3 August 2026 that ByteDance's Dreamina Seedance 2.5 is now in its ad platform, lifting generated clips from 15…
geoMicrosoft Clarity now splits AI citations into branded and non-branded queries
Microsoft has added branded-versus-non-branded query segmentation to the AI Citations dashboard in Clarity, PPC Land reported on 3 August 2026. The five-query…
SEOGoogle Trends now compares 400 search terms, but classic explore still caps at 125
Search Engine Roundtable reported on 3 August 2026 that Google Trends now compares up to 400 search terms across 8 groups. Google…
SEOGoogle ranking volatility hit 1 to 3 August, and Google has confirmed nothing
Search Engine Roundtable reported a spike in third-party rank trackers from 1 to 3 August 2026, backed by forum chatter. Google has…
analyticsGoogle's Data Manager API adds a one-call audience wipe and field-level ingestion warnings
Google published a Data Manager API update on 30 July 2026 adding RemoveAllAudienceMembers, warnings for optional-field validation issues, and more address fields…
Google AdsGoogle documents text disclaimer assets for responsive search ads, and they override your pinned description line 1
Google's Google Ads Help Center documentation describes a 90-character text disclaimer asset for responsive search ads. It always overrides a pinned description…
eCommerce MarketingDHL says 67% of shoppers abandon carts over delivery, merchants think 52%
DHL eCommerce's fifth annual trends report, covering 29,000 shoppers and 5,800 businesses, found merchants underestimate nine separate causes of cart abandonment. It…
Google AdsCM360 and DV360 APIs gain an AI content label field that cannot be unset once written
Google added an optional syntheticContentAttestationStatus field to the Campaign Manager 360 and Display & Video 360 APIs on 28 July 2026. It…
AIChatGPT Ads swaps fixed daily budget caps for seven-day averages
OpenAI has replaced fixed daily spending caps in ChatGPT Ads Manager with seven-day average daily budgets, PPC Land reported on 4 August…
SEOBing Webmaster Tools retires its SOAP and POX APIs on 31 August 2026
Microsoft will stop serving requests to the Bing Webmaster Tools SOAP and POX/HTTP endpoints on 31 August 2026. The JSON/HTTP REST API…
Social Media MarketingSnap stops recommending wholly AI-generated video on Spotlight
Snap said on 31 July 2026 that wholly AI-generated videos are no longer eligible for recommendation on Spotlight. Posting them is still…
AIOpenAI publishes ad-credit policies: 90-day expiry, no stacking, no replacements
OpenAI has published official ad-credit policies on its website, and Marketing Brew reported them on 31 July 2026. Credits expire 90 days…
metaMeta's Graph API v26.0 blocks 47 commerce endpoints with no replacement
Graph API v26.0 took effect on 29 July 2026, blocking 47 Commerce Order Management endpoints with no replacement and removing three delivery-forecasting…
Content MarketingMarriott study splits affluent Gen Z travellers into four luxury mindsets, and Thailand leans traditional
Marketing Oops reported on 2 August 2026 on a Marriott Luxury Group study that divides 1,200 affluent Gen Z travellers into four…
Social Media MarketingLinkedIn adds a Seems like AI slop button and drops its AI writer
TechCrunch reported on 30 July 2026 that LinkedIn is adding a Seems like AI slop report button on posts, while removing the…
SEOGoogle no longer lists blocking internal search result pages in Search Essentials
John Mueller said on the latest Search Off the Record podcast that the old rule about blocking internal site-search pages has dropped…
analyticsGoogle Analytics adds a diagnostic for stripped GBRAID ad parameters
Google launched a diagnostic in Google Analytics on 30 July 2026 that flags properties where GBRAID is being stripped from ad-click URLs,…
eCommerce MarketingAmazon Ads hit $19.8bn in Q2 2026, and every other number is Amazon's own
Amazon reported $19.8 billion in Q2 2026 ad revenue, up 26% year over year, alongside performance claims for Sponsored Prompts and Ads…
geoAI Overviews now appear on 43% to 48% of Google queries, two vendor datasets say
Similarweb measured AI Overviews on about 43% of all Google queries and Semrush on about 48%, Search Engine Roundtable reported on 30…