Catering to Eco-Conscious Individuals! Google Launches Recycling Category Labels

Share to:
Copy link:
April 5, 2022
Author: Antonio Fernandez
Results Image

The recycling trend is gaining popularity in all types of businesses because of its important role in restoring resources on Earth. It’s no surprise that “recycling” has become one of the most popular search topics. Similarly, as the trend of major brands worldwide begins to prioritize environmental issues, Google is aware of this. Recently, Google announced that businesses providing recycling services can now use category labels to identify themselves as such. What will this update from Google look like? Let’s explore together.

New Feature: Recycling Category Labels

With the growing environmental issues, people are becoming more aware of environmental concerns. However, until now, many people have struggled to find recycling service providers in their local area. Google states, “To solve the difficulty of accessing recycling stores for people today, we have updated the labeling feature with a specific category. If a store provides recycling services, they can add details to their Google Business Profile immediately. This will allow people to easily search for recycling points near them on SERPs and Google Maps.” Google believes that this category label will help recycling service providers receive more clicks and traffic, as well as boost sales.

Of course, if recycling service providers add information to their Business Profile, when people search on Google Search or Google Maps, the category label details will be clearly visible.

Steps to Update Information via Google Business Profile 

To add the recycling category label, simply log in to your Google Business Profile, click on the Info Tab, then select the category that matches your business (in this case, recycling services). Then, click Save. That’s it, you can now use the recycling category label feature.

However, the recycling label feature is currently limited to certain regions or countries only. Recycling service providers in Thailand may have to wait for this feature until Google updates it for use. But it won’t be long, as the trend of reducing waste through recycling in our country is steadily increasing, along with the increasing number of recycling service businesses in Thailand.

Get Consultation for Digital Marketing at Relevant Audience

Relevant Audience is a company providing services as a Digital Performance Marketing Agency, with the main goal of providing digital marketing services to businesses to reach target audiences who are looking for products or services at the right time, place, and device through various online channels. Our services cover both Search Marketing, Social Media Ads, Search Ads, and SEO (Search Engine Optimization), to Influencer Marketing and is also part of the Google Partners program.

For more information 

Tel: 02-038-5055 

Email: info@relevantaudience.com 

Website: www.relevantaudience.com

Antonio Fernandez

Antonio Fernandez

Founder and CEO of Relevant Audience. With over 15 years of experience in digital marketing strategy, he leads teams across southeast Asia in delivering exceptional results for clients through performance-focused digital solutions.

Share to:
Copy link: