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Digital Marketing

Articles

Trade Desk's Zuma: the 32 percent CPA claim rests on 62 campaigns
Digital Marketing

Trade Desk's Zuma: the 32 percent CPA claim rests on 62 campaigns

The Trade Desk released Zuma with a 32 percent average CPA improvement attached. The footnote says the sample is 62 campaigns and…

Aug 29, 20263 min read
Digital marketing agency Thailand: 7 criteria for choosing the right one
Digital Marketing

Digital marketing agency Thailand: 7 criteria for choosing the right one

Seven criteria you can verify before signing with a digital marketing agency in Thailand, plus how to size your own budget and…

Aug 25, 20263 min read
Marketing Plans for Startups: How to Build One and Run It on a Small Budget
Digital Marketing

Marketing Plans for Startups: How to Build One and Run It on a Small Budget

A marketing plan is a written set of decisions, not a content calendar. Here is what belongs in one, the order to…

Aug 23, 20263 min read
LINE Thailand puts 56 million users and 12 billion Official Account conversations behind its 2026 business stack
Digital Marketing

LINE Thailand puts 56 million users and 12 billion Official Account conversations behind its 2026 business stack

Marketing Oops reported on 11 August 2026 that LINE Thailand disclosed 56 million users, more than 12 billion LINE Official Account conversations…

Aug 12, 20263 min read
Digital Marketing and Online Reputation Management
Digital Marketing

Digital Marketing and Online Reputation Management

Learn how digital marketing shapes online reputation, builds customer loyalty, and turns reviews into powerful user-generated content.

Jul 27, 20263 min read
Email Marketing: What It Is, Why It Matters, and How to Start
Digital Marketing

Email Marketing: What It Is, Why It Matters, and How to Start

A friendly guide to email marketing: what it is, why it works, how to start, what to measure, examples, and how to…

Jul 23, 20263 min read
Admin Service: What an Online Admin Does and When to Outsource
Digital Marketing

Admin Service: What an Online Admin Does and When to Outsource

A friendly guide to what an admin service is, the tasks an online admin handles, and how to choose between hiring in-house…

Jul 23, 20263 min read
Internet Marketing: A Plain-English Guide for Businesses
Digital Marketing

Internet Marketing: A Plain-English Guide for Businesses

A friendly guide to internet marketing: what it means, the main channels, why it works, and how to build a simple strategy.

Jul 23, 20263 min read
Lead Generation: A Practical Guide to Finding Quality Leads
Digital Marketing

Lead Generation: A Practical Guide to Finding Quality Leads

A practical guide to lead generation: the funnel, channels, inbound vs outbound, examples, and the metrics worth tracking.

Jul 23, 20263 min read