Last Halloween night, October 31st, the hashtag #InstagramDown trended number one on Twitter in Thailand after a bug on the Instagram social media platform prevented many users from accessing it. Some users were even banned or lost followers. For those who missed what happened, this article from Relevant Audience summarizes all the events that occurred so everyone can be informed. Let’s take a look.
#InstagramDown Trends Number One on Twitter in Thailand
On the night of October 31st, after the #InstagramDown and #Instagramdown hashtags trended on Twitter, Instagram’s communications team quickly responded with a tweet acknowledging the issue. The problems ranged from being unable to access the platform to some users having their accounts “banned without reason” for up to 30 days, or users finding that their follower count had significantly decreased.
The Instagram outage occurred around 9:00 PM on October 31st, Thailand time. It took Instagram developers eight hours to fix the bug.
Cause of the Instagram Outage
Tweets from Alex Kantrowitz showed that many Instagram users experienced various issues, including reduced followers and accounts being banned without reason. Just a few days prior, WhatsApp, the popular social media platform owned by Meta, also experienced an outage, taking the platform offline for two hours.
Instagram has yet to release a statement regarding the cause of the outage, but did tweet that the issues have been resolved. The true cause may have been due to errors or bugs related to the platform’s recently updated UI, which caused the Instagram outage.
Initial Troubleshooting Methods
For accounts that were banned, the initial troubleshooting method is to submit a request to Instagram through the account recovery system. This involves filling out a form to dispute the ban, then waiting for the system to send an OTP number, allowing you to log in and use the account. If that doesn’t work, try deleting and reinstalling the app. However, if you still cannot access the platform, you may need to wait for Instagram developers to fully resolve the issues.
Concluding Remarks
Of course, for those who can currently open Instagram and access it normally, congratulations! Your account may not have been affected by this issue, or the system may have already fixed it. However, if you are still unable to use the platform, try the initial troubleshooting methods we recommended. Ultimately, you will need to wait for Instagram developers to fully resolve the issue. Updates to Instagram to fix various bugs are expected soon. For brands and marketers who use Instagram as their primary online marketing channel, we recommend monitoring the situation closely to avoid long-term problems.
Source: SEJ
Get Digital Marketing Consultation at Relevant Audience
Relevant Audience is a company providing services as a Digital Performance Marketing Agency, with the main goal of providing digital marketing services to businesses to reach target audiences looking for products or services at the right time, place, and device through various online channels. Our services cover Search Marketing, Social Media Ads, Search Ads, and SEO (Search Engine Optimization), as well as Influencer Marketing, and we are also part of the Google Partners program.
For more information
Tel: 02-038-5055
Email: info@relevantaudience.com
Website: www.relevantaudience.com
