General topics

Amidst the COVID-19 pandemic, consumer behavior has shifted towards online shopping, leading many businesses to open online stores. It is...

Those who follow the online marketing world have likely heard about the launch of Google’s new tool, Ads Creative Studio,...

A look at some of the reasons why SEO is an excellent investment for your brand Search engine optimization (SEO)...

Meta increases the ad formats and tools available for small businesses Facebook (Meta) is improving its array of tools available...

A 2022 guide to Google Ads extension upgrades If you have been looking into extensions in your Google Ads account,...

Google Ads launches manager account-level reporting Google Ads recently announced that advertisers are now able to use dashboards at the...

Google expands the search capabilities of its automotive and car search features Recently, Google has been boosting its search tools...

What is audience analysis, and what are the best ways to do it? Audience analysis is formulated through researching your...

How to get the most out of Instagram hashtags for your brand A hashtag is a word or phrase that...