General topics
Digital Marketing
August 5, 2022
Google Analytics 4: the good, the bad, and reasons to try it
The latest analytics update: Google Analytics 4 There are valid reasons why negative attention has been directed towards Google Analytics...
Digital Marketing
August 4, 2022
Google makes changes to Google Performance Max campaigns
Performance Max campaigns will now have new insights, recommendations, and in-store goals A total of seven new updates are on...
Digital Marketing
August 4, 2022
Improvements to Google shopping ads
Google shopping ads make enhancements to the user experience Google recently announced a notable visual change to its apparel search...
Digital Marketing
August 3, 2022
Updates to Google Lens to make it easier for Chrome users
Google Lens for Chrome will now display results in the same browser tab Google Lens, which is Google’s image recognition...
Digital Marketing
August 3, 2022
Google Ads increases the audience targeting and reporting features
A look into the three changes that are coming to Google Ads audience features Google Ads announced that they would...
Digital Marketing
August 2, 2022
What is “good content” and what makes content “great”?
Elements that transform good content into great content, according to Google research What makes for good content? In the creative...
Digital Marketing
August 2, 2022
Content marketing strategies that will support your SEO
How to use content marketing to boost your SEO Content marketing comprises all activities relating to creating and sharing relevant...
General topics
August 1, 2022
Google launches new algorithm update
What is the impact of Google’s latest broad core update on your brand’s SEO Google has now rolled out its...
Digital Marketing
July 29, 2022
Email marketing tactics that will improve your results
How to get the most from your email marketing efforts Email marketing may now be considered a more traditional form...