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eCommerce Marketing

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Amazon Ads: about 20% of brand sales land after the attribution window
eCommerce Marketing

Amazon Ads: about 20% of brand sales land after the attribution window

Amazon Ads estimates about a fifth of a brand's sales value arrives after the attribution window closes, and is pushing a 12-month…

Oct 2, 20263 min read
ChatGPT launches virtual Try on for clothes and a Favorites library
eCommerce Marketing

ChatGPT launches virtual Try on for clothes and a Favorites library

OpenAI launched virtual try-on for clothing and accessories in ChatGPT shopping results, plus a Favorites library, on 1 October 2026. Here is…

Oct 2, 20263 min read
Kroger, Giant Eagle and DoorDash bet on quiet agentic AI utility over chatbot gimmicks
eCommerce Marketing

Kroger, Giant Eagle and DoorDash bet on quiet agentic AI utility over chatbot gimmicks

Digiday reports that Kroger, Giant Eagle and DoorDash are each building narrow AI utilities, a photo-to-basket assistant, a recipe scanner, automatic reorder…

Oct 1, 20263 min read
Shopify adds WebMCP checkout tools so browser agents can place orders after buyer confirmation
eCommerce Marketing

Shopify adds WebMCP checkout tools so browser agents can place orders after buyer confirmation

Shopify added four WebMCP checkout tools on 28 September 2026. Browser agents can now fill in checkout and place the order once…

Sep 30, 20263 min read
Shopee, TikTok Shop and Lazada extend shipping deadlines for flood-hit sellers
eCommerce Marketing

Shopee, TikTok Shop and Lazada extend shipping deadlines for flood-hit sellers

Shopee, TikTok Shop and Lazada have extended shipping deadlines and protected seller metrics after late-September 2026 flooding in Thailand. Here are the…

Sep 30, 20263 min read
Amazon Ads renames its platform Amazon Ads Agent at unBoxed 2026, adds Full-Funnel Campaigns and DVA+
eCommerce Marketing

Amazon Ads renames its platform Amazon Ads Agent at unBoxed 2026, adds Full-Funnel Campaigns and DVA+

Amazon Ads used unBoxed 2026 on 29 September to rename its unified platform Amazon Ads Agent, launch Full-Funnel Campaigns in the US,…

Sep 30, 20263 min read
Google drops free product listings across Europe to comply with the DMA
eCommerce Marketing

Google drops free product listings across Europe to comply with the DMA

Google removed free product listings and 'popular products' carousels from search across the European Economic Area, with a near-total drop within two…

Sep 19, 20263 min read
Google's holiday commerce update adds cart transfer, UCP analytics, and Business Agent in YouTube ads
eCommerce Marketing

Google's holiday commerce update adds cart transfer, UCP analytics, and Business Agent in YouTube ads

Google is rolling out holiday agentic-commerce updates on the Universal Commerce Protocol, led by cart transfer, which lets shoppers move items from…

Sep 17, 20263 min read
Video ads people don't skip on YouTube: the four elements that keep viewers watching
eCommerce Marketing

Video ads people don't skip on YouTube: the four elements that keep viewers watching

The skip button appears after five seconds. Here is how to build the hook, structure, brand timing and next step of a…

Sep 13, 20263 min read