Digital marketing insights & playbooks
Our blog will give you the latest insights and trends in digital marketing.
Latest articles
Digital MarketingWhat is Google’s latest feature: multisearch
A look into a new method to search with text and images Google is introducing a new tool, multisearch, that allows people…
Digital MarketingWhat Can You Track with Twitter Analytics? A Must-Read for New Marketers
Twitter Analytics is a free, built-in tool that lets brands and new marketers dig into account, tweet, and video insights. Learn how…
Digital MarketingFacebook brand Awareness Ad Campaigns: What You Need to Know
How to create a successful Facebook brand awareness campaign Advertising on Facebook can be an effective channel to support your company’s growth.…
Digital MarketingGoogle Expands Customer Match Lists to Automation
Smart bidding and optimized targeting will now use Customer Match lists Google recently notified advertisers that Customer Match lists will now be…
Digital MarketingGet to Know the Search Engines in China That Marketers Can't Afford to Miss
When it comes to search engines, most people think of Google first. But in China in 2022, Google Search held just a…
General topicsGoogle Analytics 4 Updates Additional Metrics Marketers Shouldn’t Miss
Marketers who use Google Analytics as their primary tool have likely started using Google Analytics 4 (GA4) after Google announced that all…
Digital MarketingWhy Internal Linking Matters and How to Do It
Internal linking strategies and tips to optimize your SEO Internal links are often the forgotten part of link-building methods in SEO strategies,…
Digital MarketingGoogle’s 2021 Ads Safety Report
Google tripled the total of account-level suspensions for advertisers over the past year Google has released its annual “Ads Safety Report” and…
Digital MarketingGoogle Updates 6 New Features on Performance Max Campaigns
Many of you have probably already started using Google's latest tool, Performance Max. Google is now rolling out additional new features on…
Digital MarketingA Look at Interesting Online Marketing Metrics for 2026
As a marketer, tracking marketing metrics to understand campaign performance is indispensable today. This article recommends the basic metrics suited to each…
General topicsTop 5 Super Bowl Commercials of All Time
We’ve passed quite some time since one of the events that TV professionals consider to have the highest advertising value in the…
Digital MarketingTips to save your Google Ads budget
How to improve the return on investment (ROI) of your Google Ad campaigns Google Ads can be an effective tool to support…
Digital MarketingWhat’s new in WordPress 6.0
A look at the improvements made in the latest version of WordPress WordPress 6.0 has been released with the goal to deliver…
General topics6 Customer Service Statistics You Should Know in 2026
We’re halfway through 2026, and many entrepreneurs surely know that consumer behavior has changed dramatically. Many companies are likely planning ways to…
Digital MarketingHow to get Google to Index Your Website Quickly
Methods of getting your pages indexed faster If a page is not included in Google’s index, there is approximately zero chance of…
Digital MarketingA Guide to Off-Page SEO
Off-page SEO optimization: what is it and how to use it If you aim for your website to rank on Google’s search…
Digital MarketingMicrosoft Advertising relaunches certification program
Microsoft Advertising now offers new certification badges, and levels along with a new learning center Microsoft has shared changes to their learning…
General topicsGoogle Ads creates a new three-strike rule
How to prepare for Google’s three-strike ad policy system Google aims to protect users by removing abusive advertising activities. As part of…
Digital Marketing9 Top Websites for Finding Images – A Must-Have for Brands and Marketers
Internet users worldwide are likely familiar with and addicted to using “Google” to such an extent that it has become one of…
Digital MarketingKinsta WordPress Hosting Review
Is this premium managed hosting solution worth it? Kinsta is a cloud-based hosting solution that provides fully-managed WordPress site packages that include…
Digital MarketingA Guide to the Top Benefits of Programmatic Advertising
How to add programmatic advertising to your marketing strategy Programmatic advertising sounds like a completed term, and it doesn’t help that the…
General topicsSpotting 6 Facebook Trends Marketers Need to Know in 2026
Of course, Facebook is one of the most influential social media platforms online. Every business group benefits from this platform for online…
Digital MarketingWhat is Local SEO? 4 Basic Tips to Rank Your Business
For small and medium-sized local business owners (SMEs) who don’t have a large online marketing budget but want their businesses to be…
General topicsCheck out 5 Ways to Rank Your Store #1 on Google Maps
Are you looking for good restaurants along an unfamiliar route? Or planning to take your family on a vacation to a trendy…