Digital marketing insights & playbooks

KOL vs. KOC: What Are They and Why Do Brands Need Them

In the world run by social media and influencer marketing, KOL or Key Opinion Leader and KOC or Key Opinion Consumer became…

5 Reasons Why TikTok is Popular Among Marketers

TikTok is a social media platform in the form of a Short Video Platform from China that has gained popularity in many…

On-Page SEO Techniques: Enhance Your Google SERP with Structured Data

In this article, we will discuss how to optimize On-Page SEO to work better with Google. Let’s see what the benefits of…

SEO Improvements for E-Commerce Websites Often Overlooked

The e-commerce market in Thailand is experiencing high growth and continuous competition, both in B2B (Business-to-Business), B2C (Business-to-Consumers), and B2G (Business-to-Government) formats.…

What Type of SEO Should We Do? Between White Hat, Gray Hat, and Black Hat SEO

For those with a background in online marketing, you may have heard the terms White Hat SEO, Gray Hat SEO, and Black…

Want Your Business to Stand Out? You Need to Know Vertical E-Commerce Strategies

The Growth of E-Commerce in Thailand is still growing rapidly and fiercely. The results of a survey on the growth of online…

SEO Backlinks: The Secret Weapon of SEO You May Not Have Known

Effective SEO involves several key factors, primarily On-page SEO and Off-page SEO. When these two factors work together seamlessly, your website can…

5 Important Techniques for SEO Ecommerce Website That You Shouldn’t Miss

Running a business related to online marketing, such as an e-commerce website, portal website, blog, social media, businesses operating on these platforms…

What is Local SEO? Advantages and Techniques of Local SEO That You Shouldn’t Miss

In today’s era, where online marketing competition is increasing, doing SEO is another way to help your online marketing strategy succeed. Doing…

Benefits of Google Ads Editor

Google Ads Editor is a versatile tool used for managing Google Ads, from general tasks like keyword selection, budget setting, and location…

How Many Types of YouTube Ads Are There? (YouTube advertising formats)

YouTube is a platform that Thais use every day, for many hours each day, whether listening to music, watching various programs, following…

Target Your Customers Precisely with Custom Intent Audience

Currently, a common challenge for advertisers is finding ways to ensure their ads reach people genuinely interested in their products or services,…

What is Google Ads and What are its Benefits?

In this article, we will learn about what Google Ads is, which is a tool that helps with online marketing on Google.…

Why Should You Do SEO and What Are the Benefits?

Many people may wonder why should you do SEO? Because in today’s era, online marketing competition is increasing. Businesses and companies are…

COVID-19 Infographic

Coronavirus or COVID-19 is a virus that causes respiratory illness. Currently, there are more than 700 infected people in the country, affecting…

Top 3 Digital Marketing Strategies for Your COVID-19 Situation from Our Real Case Studies

Under the catastrophic impacts of Covid-19, it is not only front-line physicians who must compete with time and all kinds of uncertainties…

The 3 Most Influential Ecommerce Marketing Channels for Your Triumphant Business

Let’s face it: running an eCommerce business, let alone to notch up success, is not at all a simple or easy journey.…

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Google’s New Gallery Ad Format, How Does It Work?

Google is known for rapidly overhauling and innovating its advertising platforms and the latest productof theirs to receive this treatment are Google’s…

Digital Marketing is a must for your business (infographic)

[vc_row][vc_column][vc_column_text] Still many old fashion business owners or CEO’s see Digital Marketing as a cost instead of an investment. Unfortunately, they make their business…

Preparing for Google’s Broad Match Modifier

The hell with a keywordless inferno managed by an evil AI is closer guys! The day of tidy keyword accounts, in the…

Google Ads to remove accelerated ad delivery option

Google is always looking after our budget, now after years of data, it looks like accelerated ad delivery is not efficient anymore…

IS YOUR BUSINESS READY FOR THE THAILAND PERSONAL DATA PROTECTION ACT?

[vc_row][vc_column][vc_column_text] What is PDPA? The Personal Data Protection Act was published on the 27th of May 2019 and will become into force…

Google Shopping Campaigns taking over Google Search Ads

For a long time, marketers and e-commerce companies have been spending money on Google Search Ads to place their websites and ads…