Relevant Audience Blog

Digital marketing insights & playbooks

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Invite you to Big Cleaning Your Website for Top Ranking in Search Engine Results
Digital Marketing

Invite you to Big Cleaning Your Website for Top Ranking in Search Engine Results

We’ve passed the end of the cold season. As we enter the new year, it’s probably time to think about cleaning your…

Apr 21, 20223 min read
Google Warns Websites with Disruptive Ads
Digital Marketing

Google Warns Websites with Disruptive Ads

On April 19th, Casey Markee, an SEO expert, reported that Google sent notifications through the Google Search Console platform to any websites…

Apr 21, 20223 min read
Digital Advertising Industry Summary 2021: Value Growth Exceeding 33%
General topics

Digital Advertising Industry Summary 2021: Value Growth Exceeding 33%

According to a study by the IAB (Interactive Advertising Bureau), a US online advertising association, digital advertising revenue continued to grow in…

Apr 20, 20223 min read
5 Tips to Increase Conversion Rates on Your Landing Page
Digital Marketing

5 Tips to Increase Conversion Rates on Your Landing Page

Both new and seasoned marketers know that building a Landing Page is one of the online marketing strategies that boosts sales. Discover…

Apr 19, 20223 min read
Google Ads Upgrades Its User Interface with "Custom Columns"
Digital Marketing

Google Ads Upgrades Its User Interface with "Custom Columns"

For marketers using Google Ads to run advertising campaigns, get ready for a new interface upgrade from the Custom Columns feature that…

Apr 19, 20223 min read
No More Annoyance! Twitter is Testing the “Unmentioning” Feature
General topics

No More Annoyance! Twitter is Testing the “Unmentioning” Feature

Many Twitter users probably experience the annoyance of being “mentioned” even when it’s not relevant. This can happen when someone replies to…

Apr 12, 20223 min read
More Is Better, Right? Does Longer Content Really Improve Your SEO Score?
Digital Marketing

More Is Better, Right? Does Longer Content Really Improve Your SEO Score?

Does counting the words in your content affect SEO rankings? It is one of the most popular questions for those starting out…

Apr 11, 20223 min read
คอนเฟิร์มแล้ว! ฟีเจอร์แก้ไขโพสต์บน Twitter มีให้ใช้แน่นอน
General topics

คอนเฟิร์มแล้ว! ฟีเจอร์แก้ไขโพสต์บน Twitter มีให้ใช้แน่นอน

เป็นอีกหนึ่งฟีเจอร์ที่กลุ่มผู้ใช้งานบางส่วนเรียกร้องให้มีบนแพลตฟอร์มโซเชียลมีเดียยอดนิยมอย่างทวิตเตอร์มายาวนาน สำหรับการแก้ไขข้อความที่ถูกทวิตไปแล้ว แต่ต้องการแก้ไขเนื่องจากพิมพ์ผิดหรือกรณีใดก็ตาม โดยล่าสุดทวิตเตอร์ได้ออกมายืนยันแล้วว่ากำลังดำเนินการใส่ฟีเจอร์นี้เข้ามาแน่นอน และจะเริ่มทดสอบกับผู้ใช้งานบางกลุ่มในอีกไม่กี่เดือนข้างหน้า  สอดคล้องกับการออกมาทวิตสำรวจความคิดเห็นของผู้ใช้งานโดย Elon Musk (CEO บริษัท Tesla ซึ่งปัจจุบันเป็นผู้ถือหุ้นรายใหญ่ที่สุดของทวิตเตอร์) ในคืนวันที่ 5 เมษายนที่ผ่านมา และแน่นอนว่าผลลัพธ์ที่ออกมาคือผู้ใช้งาน 73.6% ต้องการให้ทวิตเตอร์เพิ่มปุ่มแก้ไข จากผู้ร่วมโหวตราว 4 ล้านคน แน่นอนว่าทวิตเตอร์ได้รับทราบผลสำรวจในครั้งนี้ของ…

Apr 7, 20223 min read
Why Is Your SEO Score Dropping? Let's Get to Know Duplicate Content
Digital Marketing

Why Is Your SEO Score Dropping? Let's Get to Know Duplicate Content

One of the most hotly debated beliefs among SEO Specialists is that producing duplicate content will get you severely punished by Google.…

Apr 7, 20223 min read
How to Use Twitter Professional: A Must-Have for Marketers
General topics

How to Use Twitter Professional: A Must-Have for Marketers

For Twitter users who are brands or creators, you’re likely familiar with the Twitter Professional feature. Twitter has made this feature accessible…

Apr 7, 20223 min read
Catering to Eco-Conscious Individuals! Google Launches Recycling Category Labels
General topics

Catering to Eco-Conscious Individuals! Google Launches Recycling Category Labels

The recycling trend is gaining popularity in all types of businesses because of its important role in restoring resources on Earth. It’s…

Apr 5, 20223 min read
4 Checklists to Prepare for ‘First-Party Data’
Digital Marketing

4 Checklists to Prepare for ‘First-Party Data’

First-Party Data has become a popular term in the online marketing world. For those with experience in online marketing, you may have…

Apr 5, 20223 min read
LinkedIn Update: New Tools Launched Specifically to Delight Creators
Digital Marketing

LinkedIn Update: New Tools Launched Specifically to Delight Creators

Over the past week, LinkedIn announced new tools for creators along with improvements to several features. What's been added? Relevant Audience takes…

Apr 5, 20223 min read
TikTok Begins Testing ‘Search Ads’ Beta Feature
General topics

TikTok Begins Testing ‘Search Ads’ Beta Feature

This is good news for marketers looking for new marketing opportunities. Last week, there was news from a tweet by David Herrmann…

Apr 4, 20223 min read
TikTok search ads: new beta testing for ads in search results
Digital Marketing

TikTok search ads: new beta testing for ads in search results

As we detailed in our last TikTok article (Click Here) TikTok is an excellent platform to engage your audience, and it is…

Apr 4, 20223 min read
Best practices on TikTok to develop your brand’s presence
Digital Marketing

Best practices on TikTok to develop your brand’s presence

How to increase engagement on the TikTok platform: what are the best creative practices? For engagement, TikTok is one of the fastest-growing…

Apr 4, 20223 min read
“Trusted Store Badge” Google Shopping Store Label
Digital Marketing

“Trusted Store Badge” Google Shopping Store Label

Whether you’re an online shopper on apps like Shopee or Lazada, many have probably seen store labels indicating that the store is…

Apr 1, 20223 min read
7-Point Checklist to Prepare for Website Migration
Digital Marketing

7-Point Checklist to Prepare for Website Migration

Migrating a website (Website Migrations) can be quite complex and challenging. If you don’t have enough expertise, errors in the website data…

Apr 1, 20223 min read
Twitter Updates Direct Message Search Feature for Greater Convenience
General topics

Twitter Updates Direct Message Search Feature for Greater Convenience

A recent announcement from Twitter Support indicates that they have updated a feature that users have been requesting for some time: the…

Mar 29, 20223 min read
A Beginner's Guide to Using Google Tag Manager with Google Analytics 4
Digital Marketing

A Beginner's Guide to Using Google Tag Manager with Google Analytics 4

Successful online marketing campaigns start with good data. Discover how Google Tag Manager helps marketers reduce complexity, manage tags without coding hassle,…

Mar 29, 20223 min read
Google Releases Report on Removing Spam Data on Maps and Business Profile
General topics

Google Releases Report on Removing Spam Data on Maps and Business Profile

According to a report by Google, as of March 24, Google stated that more than 7 million spam profiles were removed last…

Mar 28, 20223 min read
8 Steps on How to Redesign a Website Without Losing Your Rankings!
Digital Marketing

8 Steps on How to Redesign a Website Without Losing Your Rankings!

Have you ever heard the saying “a website is the first salesperson”? Because a website is a space to provide all the…

Mar 24, 20223 min read
5 Steps to Rank on Google’s First Page Immediately
Digital Marketing

5 Steps to Rank on Google’s First Page Immediately

In recent years, Google has made several changes to allow its crawling system to better understand how to select content to answer…

Mar 23, 20223 min read
Update! Google Travel Pleases Hotel Operators with Free Advertising
Digital Marketing

Update! Google Travel Pleases Hotel Operators with Free Advertising

The pandemic challenged global tourism, but recovery signs are growing, with searches like "Flights to Hawaii" rising. Now Google has updated a…

Mar 23, 20223 min read