Digital marketing insights & playbooks
Our blog will give you the latest insights and trends in digital marketing.
Latest articles
Digital Marketing6 Tips and Strategies for Content Marketing for Small Businesses
Content Marketing, or marketing through the creation of various content formats, without directly aiming for sales or profits, but rather building a…
General topicsGSC Updates Video Page Indexing Report Feature
Every year, Google holds its annual software developer conference called the Google I/O Conference, where it launches many new products or features…
Digital MarketingInternal Links: Key Factors for Ranking Your Website on Google’s First Page
Those who neglect creating internal links may need to reconsider if they want their website to rank in SEO. This article will…
General topicsTikTok Insight: A Marketer’s Guide to TikTok
For those planning an advertising campaign on TikTok, the popular short-video sharing platform, hurry and listen up! TikTok has just launched a…
Digital MarketingHow to Do YouTube SEO to Rank on the First Page and Stand Out From Everyone
In 2022, modern marketing runs on video content, but a quality clip is no guarantee of views or likes. This article shares…
Digital MarketingMeta Suggests 6 Awesome Content Creation Ideas for Marketers
Feeling like you work yourself to death making content yet nobody cares? Meta shared an analysis showing simple, lofi everyday-life content often…
Digital MarketingGoogle Adds Recommendations for Display Title Issues
Those who have created a website have probably encountered the problem of “the name on the SERPs not matching the entered information.”…
Digital MarketingGoogle Ads Upgrades Ads Extensions: How Does This Affect Marketers?
For marketers who use Google Ads, get ready to use the upgraded Ads Extension because Google is completing it this May. It…
Digital MarketingBloggers Must Know! 5 Tips to Increase Conversion for Blogs on Websites
“We invest so much effort in content marketing, but why aren’t the results as good as we thought?” Especially the income we…
Digital MarketingWordPress 6.0 What’s New? Now Available for Full Use
Anyone in the Web Developer field has probably been feeling anxious lately, as WordPress version 6.0 is about to be released for…
Digital MarketingWhat is Google Indexing? What New SEO Learners Need to Know!
“Has Google indexed this page yet?” Many website owners probably ask themselves this question frequently. To explain it simply, whether a search…
General topicsGoogle Updates Responsive Display Ad Serving
Responsive Display Ads are one of the popular ad formats for marketers to run campaigns because of their simplicity and convenience. By…
General topicsMicrosoft Ads Improves Learning Lab and Certification
Many marketers often hear the question, “How do you get a certificate?” In reality, online marketing companies don’t often look at these…
Digital MarketingGoogle Ads Rolls Out New Features for Manager Accounts
Anyone using a Google Ads Manager Account (formerly the MCC Account) should get ready, because Google has taken the Dashboard to the…
General topicsMeta Expands Ad Formats and New Tools for Small Businesses
For the recent National Small Business Week, Meta, the parent company of popular social media platforms like Facebook, Instagram, and WhatsApp, is…
General topicsLinkedIn Updates Algorithm to Change How Content is Ranked on the Feed
Over the past year, the LinkedIn app has been constantly evolving, whether it’s improving existing features or adding new ones for users.…
Digital MarketingTikTok Launches TikTok Pulse to Share Revenue with Creators
With TikTok's explosive growth, brands have flocked to the platform, fueling huge ad spend. Now TikTok Pulse lets creators with 100,000+ followers…
General topicsGoogle Reveals Over 3.4 Billion Ads Blocked in 2021
According to the 2021 Ads Safety Report, Google found that last year, there were as many as 3.4 billion ads blocked or…
Digital MarketingGet Ahead! 5 Ways to Save Your Budget on Google Ads
The global situation right now makes it clear to even non-financial experts that the world is experiencing an economic downturn. In various…
Digital MarketingGoogle Tests New Update for Featured Snippets
According to a recent report by Barry Schwartz, a renowned columnist from the Search Engine Roundtable website, Google is starting to test…
General topicsYouTube Allows Streamers to Raid Viewers to Other Channels
Anyone who follows streamers on various platforms, whether on Twitch or Facebook Live, is likely familiar with the Raid Viewer feature. This…
Digital MarketingGoogle Updates 3 Additional Features for “Performance Max” Tool
For marketers or brands closely following online marketing news, you may already know that Google, the world’s leading search engine company, has…
Digital Marketing5 Strategies for Building a Standout Brand with the Power of Eco-Friendly Thinking
Earth Day recently marked its 52nd anniversary, proving the world has cared about the environment for over half a century. In this…
Digital MarketingGoogle Allows Users to Limit Ad Access on YouTube and GDN
Previously in 2020, Google announced that users could limit access to advertisements related to alcohol and gambling. In 2022, Google plans to…