Article Highlights
YouTube, one of the video content platforms that has remained popular among internet users worldwide across every era, has recently announced changes to the requirements for becoming part of the YouTube Partner Program, which is the monetization system for creators. YouTube confirms that this change will help creators generate even more revenue through the platform.
Let's take a look at what the changes to the YouTube Partner Program are, and whether they are as good as YouTube claims. If you're ready, let's dive into all the details.
YouTube's Plan to Attract Users
First, let us introduce you to the YouTube Partner Program. Originally, YouTube officially launched the YouTube Partner Program on December 2, 2015, to allow creator users on the platform to generate revenue for their own channels, whether through video advertising, YouTube Premium subscription fees, channel support, or various Super Chat features.
Of course, after the arrival of TikTok, YouTube's platform user base was inevitably affected. As a result, in late 2022, YouTube announced at the "Made on YouTube" event that it was reducing the requirements for creators to monetize, allowing them to use copyrighted music to accompany their work through Creator Music, which is part of YouTube Studio. This also includes adding a Monetization Program for YouTube Shorts to attract more creators to produce work on the platform. Every creator who wants to join must first accept these new requirements and conditions.
YouTube Prepares to Share Revenue with Shorts Creators and More
YouTube is building what is called a "Modular System," which will help "increase opportunities to create new revenue streams in the future with greater flexibility." The various modules are as follows:
- Base Term The Base Term section concerns how YouTube will pay creators, acceptable content policies, and other requirements such as copyright matters, and so on.
- Watch Page Monetization Watch Page here refers to the various pages on YouTube, YouTube Music, and YouTube Kids, and covers live streaming content as well.
- Shorts Monetization Creators will be able to earn revenue from "ads viewed between videos in the Shorts feed."
- Commerce Product Addendum This section involves earning revenue from memberships, Super Chats, Super Stickers, and Super Thanks.
What Happens If You Don't Accept These New Terms from YouTube?
The most important part of monetizing on the YouTube platform is that every creator must join the YouTube Partner Program. Therefore, you should start studying and understanding the new requirements and must accept them if you want to join or remain in the YouTube Partner Program.
For the Shorts revenue share, it will begin counting on February 1, 2023, so anyone who wants to earn revenue from Shorts can accept immediately. As for monetization in other areas, you have until July 10, 2023, to review and accept these new terms. If you do not, the system will immediately remove your channel from the YouTube Partner Program, and you will have to reapply to join the program again.
Final Thoughts
This update to YouTube's new terms is considered a major update that improves creator monetization in many areas. It requires everyone who wants to join the YouTube Partner Program to sign these new agreement terms if they want to monetize on the platform. The key point is that YouTube now allows creators to earn revenue from ads on Shorts, which is beneficial for anyone who is a short-form video creator, as they can earn additional revenue from both regular videos and Shorts as well.
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