Technical SEO

Core Web Vitals

Core Web Vitals are Google's three page-experience metrics: Largest Contentful Paint (loading), Interaction to Next Paint (responsiveness), and Cumulative Layout Shift (visual stability).

They are a ranking signal, and INP replaced First Input Delay in March 2024. A page that loads fast but jumps around as it renders will still fail CLS and lose ground. Good scores improve both rankings and conversions.