Google Core Vitals Update Coming in March 2024
Get ready for another important SEO update as Google gears up to introduce a new metric to its Core Web Vitals arsenal this March. In this post, our team shares its expertise on Interaction to Next Paint (INP) and how it has the potential to elevate your website’s responsiveness. Understanding INP: A Shift in Core […]
Google Algorithm Updates What You Need to Know in 2024
Google continues to evolve. With an ongoing history of algorithm updates, search index changes, and refreshes, keeping pace with these updates is critical for marketers and business owners. In this article, we’ll review Google algorithm updates of 2023 and explore what’s on the horizon for 2024 so you can seek out opportunities for your business. […]
What is Google Remarketing Ads
Are you an E-commerce business or own an E-commerce website? If yes, the following information will only benefit you or in other words, you have come to the right place! Statistics have shown that the global online shopping cart abandonment has been increasing and is currently as high as 69.57%. We all have experienced browsing through […]
Google Shopping Campaigns taking over Google Search Ads
For a long time, marketers and e-commerce companies have been spending money on Google Search Ads to place their websites and ads on top of organic search results. However, Google has pushed Search Ads one step-down and has added the “Google Shopping Campaign” to the top of search results. What is Google Shopping Campaign? Google […]
